Available for select engagements · 2026
CTO & Co-Founder at Adbrains Technologies
Hire a WordPress Expert Who Builds Solutions That Scale.
Whether you’re launching a new website, rebuilding an existing platform, or solving complex WordPress challenges, I help businesses make the right technical decisions and deliver reliable WordPress solutions built for long-term growth.
With 12+ years of experience, 278+ successful projects, and active contributions to the global WordPress community, I work with startups, agencies, and growing businesses looking for more than just a developer.

12+ Years
278+ Projects
WordCamp Speaker
WP.org Contributor
12+ Years of WordPress Experience
|
278+ Successful Projects
|
Co-Founder & CTO, Adbrains Technologies
|
WordCamp Speaker & Organizer
|
WordPress.org Contributor
|
Long-Term Client Partnerships
Is This You?
If you’re looking for the right WordPress expert…
You’re in the right place.
A reliable WordPress expert who understands business goals
Clean, scalable, and maintainable code
A long-term technology partner instead of a one-time freelancer
A consultant who helps you make the right technical decisions
Someone who communicates clearly throughout the project
Transparent communication with regular progress updates
Trusted by the WordPress Community
My work goes beyond client projects.
Over the years, I’ve had the opportunity to contribute to the WordPress ecosystem through community events, speaking sessions, organising WordCamps, volunteering, and open-source contributions.
These experiences help me stay connected with the latest WordPress best practices and bring that knowledge into every project I deliver.
Community Highlights
WordCamp Speaker
WordCamp Organizer
WordPress.org Contributor
WordCamp Asia Volunteer
WordCamp Speaker
Why Choose Me
Every business is different.
Instead of offering one-size-fits-all solutions, I focus on understanding your goals first – then recommend the right WordPress architecture, technology, and development approach.
My objective isn’t just to deliver a project. It’s to help businesses make better technical decisions that continue to deliver value long after launch.
What You Can Expect
Business-first technical consulting
Scalable architecture
Long-term partnership
Performance-driven approach
Custom WordPress solutions
Transparent communication
Quality-focused development
Future-ready WordPress strategy
What Makes Me Different
A rare mix of craft, experience & community.
12+ Years of Experience
Practical experience across custom WordPress development, enterprise projects, WooCommerce, and long-term client partnerships.
Business-First Thinking
Every technical decision is aligned with your business objectives, user experience, and future growth.
Trusted by the WordPress Community
Active WordCamp speaker, organiser, and WordPress contributor committed to sharing knowledge and supporting the open-source ecosystem.
Business-First Thinking
I focus on clean architecture, maintainable code, and solutions that continue to perform long after launch.
Services
Everything you need, crafted with rigor.
A full spectrum of WordPress engineering – from architecture to launch to long-term care.
Custom WordPress Development
Bespoke themes, functionality, and integrations tailored to your business.
WordPress Consulting
Strategic guidance on architecture, tooling, and technical decisions.
WooCommerce Development
High-conversion stores optimized for scale, speed, and reliability.
Enterprise WordPress Solutions
Robust, secure, and scalable platforms for large organisations.
Custom Plugin Development
Purpose-built plugins that extend WordPress the right way.
Performance Optimization
Sub-second load times through disciplined engineering.
WordPress Audits
Deep audits covering code, security, performance, and architecture.
White Label WordPress Development
Reliable engineering partner for agencies delivering under their brand.
Why This Benefits My Clients
Community experience turns into practical, future-ready solutions.
The WordPress community is where ideas, innovation, and best practices evolve. By actively contributing through WordCamps, open-source initiatives, and community events, I stay up to date with the latest advancements in WordPress, Gutenberg, performance optimisation, accessibility, and the growing role of AI in modern web experiences.
Whether it’s custom WordPress development, AI-powered workflows, or intelligent Gutenberg experiences, every project benefits from real-world knowledge gained through the community.
Featured Projects
Selected work, measurable impact.
Case studies engineered end-to-end for clients around the world.

Retail · E-commerce
Headless WooCommerce Marketplace
Business Challenge
The client needed to modernize a WooCommerce store with a faster frontend, improve mobile performance, simplify product management, and support future growth without affecting the existing backend.
Solution Delivered
Built a headless storefront using Next.js with WordPress and WooCommerce as the backend. Implemented REST API integration, dynamic product filtering, optimized image loading, and a responsive shopping experience.
95+
Performance Score
60%
Faster Page Load
100%
Responsive Design
WordPress
WooCommerce
Next.js
React
REST API

Speaker & Organizer
From the stage to the community frontlines.
Speaking and organizing are how I stay connected to the real pulse of WordPress. Every session, workshop, and event is an opportunity to share knowledge, learn from peers, and bring fresh ideas back to client projects.
Whether mentoring new contributors, organizing WordCamps, or addressing an audience of developers and business owners, community work keeps my engineering practice sharp and people-first.
Beyond building websites, I’m passionate about giving back to the WordPress community. I regularly participate in meetups, speak at community events, and support initiatives that encourage learning, collaboration, and open-source contribution.
Organizer
WordCamp and community event leadership
Mentor
Guiding emerging WordPress professionals
20+ Talks
At WordCamps, meetups, and industry events
500+ People
WordCamp and community event leadership
My WordPress Journey
Every milestone has shaped how I work today.
2014
Started My WordPress Journey
Began working with WordPress by building websites, learning custom development, and solving real business challenges. These early years built the technical foundation that still guides every project today.
Founded Adbrains Technologies with the vision of delivering high-quality WordPress solutions for businesses worldwide. Leading an agency strengthened my understanding of project planning, communication, and building solutions that support long-term business growth.
2018
Co-Founded Adbrains Technologies
2020
Expanding Beyond Traditional Development
Started working on larger WordPress projects, WooCommerce stores, custom plugins, performance optimisation, and enterprise-level solutions. This phase focused on solving more complex technical challenges while helping businesses scale with confidence.
Became actively involved in the WordPress community through speaking engagements, organising events, volunteering, and contributing to open-source initiatives. Community involvement has been one of the most valuable parts of my professional journey.
2023
Giving Back to the WordPress Community
2026
Continuing to Build, Learn, and Contribute
Today I continue to work with businesses worldwide while actively contributing to the WordPress ecosystem — 12+ years of experience, 278+ successful projects, WordCamp Speaker & Organizer, WordPress.org Contributor, Co-Founder & CTO.
Community & Open Source
Learning, collaborating, and giving back.
WordPress has given me countless opportunities to learn, collaborate, and grow professionally. Contributing back keeps me connected with new technologies, industry trends, and talented professionals worldwide.
Speaking
- WordCamp Kolhapur
- WordCamp Surat
- Women WordPress Day
Organising
- WordCamp Surat
- Women WordPress Day
Volunteering
- WordCamp Asia
- WordPress.org Contributions
- Community Training
Contributing
- Polyglots
- Pattern Author
- Translation Contributor
Client Testimonials
Trusted by teams who value the details.
“Priyanka rebuilt our WooCommerce stack and doubled our conversion rate in under a quarter. A rare mix of strategy and craft.”
MC
Michael Chen
CEO, NorthWave Retail
“Our editorial team ships 10× faster on the block theme her team built. The best WordPress engagement we’ve ever had.”
AR
Ana Ribeiro
Head of Product, Ledger Media
“Calm, senior, and deeply technical. Priyanka led our headless migration end-to-end with zero surprises.”
SO
David Osei
Founder, Foundry SaaS
FAQ
Frequently asked questions.
Why should I hire a WordPress expert instead of a general web developer?
WordPress is a specialised platform. A WordPress expert understands its architecture, ecosystem, performance patterns, and long-term maintenance needs — leading to more scalable, secure, and cost-effective solutions.
Do you work with startups and enterprises?
Yes. I work with early-stage startups building their first platform, growing agencies, and established enterprises scaling complex WordPress systems.
Do you work directly with agencies?
Yes. I offer white-label WordPress development for agencies that need a reliable, senior engineering partner behind the scenes.
Do you provide long-term support?
Yes. Most of my client relationships are long-term partnerships that include maintenance, iterative improvements, and ongoing consulting.
Can you improve an existing WordPress website?
Yes – from performance and security audits to refactors, redesigns, and full re-architecture of legacy WordPress sites.
Do you build custom plugins?
Yes. I design and build custom plugins that solve specific business needs while following WordPress standards and best practices.
Can you work with international clients?
Yes. I work with clients across the world with clear, timezone-friendly communication and structured project management.
Ready to Build Your Next WordPress Project?
Whether you’re planning a new website, improving an existing platform, or looking for expert WordPress guidance, I’d love to learn about your goals. Let’s build a solution that grows with your business.
Let’s Talk About Your Project
Contact
Let’s start a conversation.
Share a few details about your project and I’ll get back to you within one business day.
GitHub
WordPress